Black patent leather shoes and wide-leg pants stand on a deep red carpet, conveying a sense of elegance and sophistication.

OPS Partners

Resume

Year

2025

Client

Ops Partners

Project

NOUVELLE IDENTITÉ & OUTILS COMMERCIAUX

Categories

Identité de marque Stratégie de contenu Outils commerciaux

Credits

Merka Studio Conception & production

Un repositionnement stratégique complet, de l'identité visuelle aux outils d'activation commerciale. Construire une marque capable de soutenir le développement d'une agence, pas seulement de l'habiller.

Input

OPS Partners devait clarifier son positionnement et renforcer son influence auprès des annonceurs. L'enjeu dépassait l'esthétique, structurer un système de marque complet capable de soutenir le développement commercial de l'agence à chaque point de contact.

Output

Une identité visuelle moderne et immédiatement identifiable, une vidéo manifeste de 3'30 conçue pour les rendez-vous de prospection, des vidéos cas d'usage, des mediakits, des supports clients, des outils de pitch, des affichages print pour les agences média et de la presse pour les campagnes clients. Un écosystème de marque complet, du positionnement au terrain.

Two men in dress shirts stand against a striped background. One adjusts his tie, both look thoughtful and focused, conveying a professional tone.
Two men in dress shirts stand against a striped background. One adjusts his tie, both look thoughtful and focused, conveying a professional tone.
A young man in a white shirt and tie sits on the floor, surrounded by scattered papers. He looks down at a document, appearing focused and pensive.
Young man in a formal outfit with a striped shirt, grey tie, and black coat. The tone is serious and professional, emphasizing subdued elegance.
Man in a white shirt reclines in a chair on a red carpet, talking on the phone. Scattered papers surround him, conveying stress or disarray.
Man in a white shirt reclines in a chair on a red carpet, talking on the phone. Scattered papers surround him, conveying stress or disarray.
A person in business attire lies amidst scattered papers and folders on a red carpet, holding a phone receiver. The scene conveys chaos and stress.
A person in business attire lies amidst scattered papers and folders on a red carpet, holding a phone receiver. The scene conveys chaos and stress.
A man in a grey shirt sits in a dim office, gazing seriously at a computer screen. Blinds and office supplies create a focused and professional atmosphere.
Person in a dark shirton a phone call, seated at a desk with papers, exudes a thoughtful, focused demeanor. Background shows dark horizontal blinds.

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